Freya Rumjungle Balcony Swim Top | Plus-Sized Camo Print Underwire Bikini

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Freya Rumjungle Bikini

Freya Rumjungle BikiniIf you thought plus-sized swimwear was all about blending into the background, think again. Freya goes bold with this Rumjungle Balcony bikini.

Few prints have the attitude of camouflage. The pattern is generally used for masculine apparel and military fatigues, so I’m thrilled to see it making an appearance in women’s wear. Everyone know girls are just as tough as their male counterparts after all! This bold print is complemented by khaki colored straps and piping.

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When looking at the Rumjungle’s design it’s important to consider Freya’s target audience. The label makes swimwear especially for plus-sized girls, and it knows what they need. So while features like side boning and underwire beneath the bust might seem unnecessary and uncomfortable extras to smaller girls, they’re essential for bigger beachgoers looking for support and figure-flattering style. And while those same petite sun lovers might want padding in the cups, Freya’s target audience is happy to finally find an unlined swim top.

We usually pay a premium for good plus-sized wear, so I’m happy to see Freya’s kept the Rumjungle’s price down to an affordable $68. It’s hardly small change, but it’s very affordable for a bikini which combines such style and substance.

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