TechnoMarine has given its popular Cruise collection a modern makeover with this fun Cruise Beach watch. This timepiece looks adorable with its bold hot pink and white color combo and its silicon gel strap. The colors might not be black tie appropriate, but they're perfect for casual outings during summer and spring. The soft strap should also be comfortable to wear, even if you'r…

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DKNY brings classic style to the beach with this elegant water-resistant wrist watch. This watch is a great antidote to all of those colorful plastic watches flooding the market. While these wristwatches do the job, they don't have the class of this elegant stainless steel alternative. That metal just makes things look much more sophisticated, although it's still tough enough t…

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Freestyle serves up modern style for less with its blue Betty Shark X Watch. I really like the look of this watch, from its sunburst accented blue face to its funky tapered polyurethane strap. That design is so appealing that it might make a girl throw caution to the wind, but it's worth pausing to consider what you want this watch to do. Freestyle claims this watch is water resistant to…

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Casio's Baby-G watches have been popular amongst active girls for the last 25 years. The female equivalent of the iconic G-Shock range, the Baby-Gs are just as tough as their male counterparts but much cuter. This big, bold number is called the Pink Whale and as its name suggests, this is no delicate flower. However its glossy pink resin case makes the sturdy style look feminine. Thi…

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FreeStyle isn't a big name in the watch industry, but it's gaining a loyal following with its affordable School Shark surf watch. With its aquatic name, it's no surprise that this watch loves the water. Unlike most watches at this price it's not merely water resistant; it's water proof up to 50 meters. That might not be enough of a guarantee for deep sea diving enthusiasts, but it's fi…

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Chanel's popular J12 watch has been given a new beach makeover with the release of a waterproof version. The J12 Marine watches promise to be waterproof to more than 300 meters, so you could happily wear them scuba diving. Each watch has ceramic bezels, unidirectional rotating bezels, and rubber straps with engraved buckles. I must admit, I'm surprised and disappointed by the rub…

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