Take the guesswork out of sun protection with this clever UV Sensor Watch from Speedo. This clever gadget detects the sun's UV index and displays it right there on your wrist. It's also got a handy UV alarm which ensures you don't spend too much time under the sun's harmful rays. Those UV features are great for sun lovers, but there are a few other handy additions which make it perfect fo…

Read More

Swimmers can soon channel their inner James Bond on the beach thanks to Omega. The esteemed watch maker will release the Seamaster Diver, an anniversary surf watch to commemorate Bond's 50 years on the silver screen. The watch's launch will coincide with the release of Skyfall, the 23rd James Bond film in the franchise. Not so coincidentally, Daniel Craig will wear an Omega timepi…

Read More

Rip Curl takes us from the office to the waves with this conservative Echo Watch. Most surf watches tend to be a lot bulkier and more colorful than this Rip Curl time piece. Its subtlety may cause many beachgoers to overlook it, but they'd miss out on a very versatile watch. The restrained design means it suits any occasion. Who really wants a watch for everyday and another one for the be…

Read More

Solve equations on the run with this quirky Calculator Surf Watch from Adidas. This unusual watch features a complete calculator right on the face of its digital dial. That makes the watch a bit bulkier than the average, but its fun red-pink color and polka dot finish gives it a bit of feminine flair. This calculator watch looks gimmicky, and to some degree it is. However it's also got…

Read More

TechnoMarine has given its popular Cruise collection a modern makeover with this fun Cruise Beach watch. This timepiece looks adorable with its bold hot pink and white color combo and its silicon gel strap. The colors might not be black tie appropriate, but they're perfect for casual outings during summer and spring. The soft strap should also be comfortable to wear, even if you'r…

Read More

I'm not sure it'll rule the water the way its Roman god namesake did, but this Neptoon dive watch from Body Glove can certainly hold its own in the surf. This watch is much chunkier than most women's sports watches on the market. That makes it very easy to read and virtually indestructible, but it probably won't do double-duty as your everyday timepiece. Taken as strictly a surf watch t…

Read More

DKNY brings classic style to the beach with this elegant water-resistant wrist watch. This watch is a great antidote to all of those colorful plastic watches flooding the market. While these wristwatches do the job, they don't have the class of this elegant stainless steel alternative. That metal just makes things look much more sophisticated, although it's still tough enough t…

Read More

Louis Vuitton is following up the release of its original Tambour Diver watch with the Tambour Diving II. The original case size and movement remains, but the new model has a more practical, athletic look. Gone are the luxury touches like mother-of-pearl accents, replaced instead with more modest, nautical inspired features. The hands have a thinner, more streamlined appearan…

Read More

Freestyle serves up modern style for less with its blue Betty Shark X Watch. I really like the look of this watch, from its sunburst accented blue face to its funky tapered polyurethane strap. That design is so appealing that it might make a girl throw caution to the wind, but it's worth pausing to consider what you want this watch to do. Freestyle claims this watch is water resistant to…

Read More

Regular beachgoers want watches that can survive a dip in the surf, but all too often the ones that fit the bill are big and bulky. Nautica bucks the trend, offering functionality and feminine style with this delicate Valencia watch. This is really good looking watch, with a dazzling deep blue face offset by silvery numbers and hands and a white leather band. Navy blue stitching in th…

Read More

Dievas has released a devilish new limited edition watch, known as the Reaper. This military-style water-resistant watch wasn't inspired by Death himself, but the MQ-9 Reaper UAV drone from General Atomics. No matter where it gets its inspiration from, its black face with the fluorescent yellow hands and markers looks very cool. It's water-resistant to a depth of 50 meters, so i…

Read More

The Rip Curl Kirra Oceantide Watch is a no fuss, modern timepiece for active girls. The Kirra Oceantide watch isn't overly pretty, but there's a modern charm to its clean design. The thick black polyurethane band is made more appealing with tiny perforations and a turquoise underside. The white face really pops against the black band, but its looks only tell half the story. The face…

Read More

The prayers of eco-conscious beachgoers have been answered with Citizen's Eco-Drive diving watch. This timepiece gets its name because it's powered by the energy of the sun rather than batteries like conventional wristwatches. You needn't worry if you're splashing about in overcast weather, as this watch can hold its charge for months. This watch is water resistant to depths u…

Read More

Casio's Baby-G watches have been popular amongst active girls for the last 25 years. The female equivalent of the iconic G-Shock range, the Baby-Gs are just as tough as their male counterparts but much cuter. This big, bold number is called the Pink Whale and as its name suggests, this is no delicate flower. However its glossy pink resin case makes the sturdy style look feminine. Thi…

Read More

FreeStyle isn't a big name in the watch industry, but it's gaining a loyal following with its affordable School Shark surf watch. With its aquatic name, it's no surprise that this watch loves the water. Unlike most watches at this price it's not merely water resistant; it's water proof up to 50 meters. That might not be enough of a guarantee for deep sea diving enthusiasts, but it's fi…

Read More

Chanel's popular J12 watch has been given a new beach makeover with the release of a waterproof version. The J12 Marine watches promise to be waterproof to more than 300 meters, so you could happily wear them scuba diving. Each watch has ceramic bezels, unidirectional rotating bezels, and rubber straps with engraved buckles. I must admit, I'm surprised and disappointed by the rub…

Read More