We Add Up Support Japan

Unique Organic Cotton Charity T-Shirt

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Posted: Mar 27 | No Comments |

We Add Up Japan T-Shirt

Organic cotton T-shirt company We Add Up is throwing its weight behind the recovery efforts in Japan, and it's encouraging you to do the same.

Every We Add Up T-shirt is unique. The front uses the kanji symbol for love in its slogan, we love Japan. The bag features the message We Add Up, followed by your personal number. This number shows how many people around the world have joined you in helping Japan get back on its feet following the recent earthquake, tsunami, and nuclear disasters.

"The mission of the campaign is to spread the message that each of our efforts do matter, because collectively, we add up," explained We Add Up founder Jill Palermo. The group has several other T-shirts following the similar theme for folks who support environmental movements including vegetarianism, breast feeding, and drinking tap water.

We Add Up's Japanese relief shirts are available in a range of styles for men, women, kids, and babies, so the whole family show their support while they're at the beach this summer. There are even cute little baby onesies!

The adult shirts cost $25, and 100% of the profits will be distributed amongst the Red Cross, Habitat for Humanity, and the Salvation Army to assist with their recovery efforts.

[Source: Treehugger]

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